Facebook & Ray-ban

 

lead Flame @ Glassworks

A: Weiden +Kennedy | Pr Co: MJZ

 

In a world in which we increasingly find ourselves looking down at screens, we can miss out on the life that is happening all around us. Ray-Ban Stories, born from the collaboration between Ray-Ban and Facebook, seeks to change that. With this global campaign, we tell two simple stories about these smart glasses: bringing iconic style into the wearables space and getting people back into the moment.

Visual effects, grade and post-production at Glassworks for the TVCs of Ray-Ban Stories, working closely with the awesome teams at Facebook, Ray-Ban and Wieden + Kennedy Amsterdam.

 
Grant McKeanWork