Facebook & Ray-ban
lead Flame @ Glassworks
A: Weiden +Kennedy | Pr Co: MJZ
In a world in which we increasingly find ourselves looking down at screens, we can miss out on the life that is happening all around us. Ray-Ban Stories, born from the collaboration between Ray-Ban and Facebook, seeks to change that. With this global campaign, we tell two simple stories about these smart glasses: bringing iconic style into the wearables space and getting people back into the moment.
Visual effects, grade and post-production at Glassworks for the TVCs of Ray-Ban Stories, working closely with the awesome teams at Facebook, Ray-Ban and Wieden + Kennedy Amsterdam.